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In Tanzania, Tigo generation favours Bongo Flava

The popular music of the new generation, known as ‘Bongo Flava’ has evolved from being seen as an art for ‘outlaws’-or rather;  that’s how the older generation viewed it about two decades ago, courtesy, Tigo Tanzania, reports The Gong.

The ‘pop’ music genre is the most loved source of entertainment by all, both young and old. Even as Tigo has so far supported over 20 Tanzanian artistes through Tigo Music Platform since it was established in January 2015.

Bongo Flava has literally transformed the local music scene and also gained international recognition in East Africa, Africa and beyond.

There are however, some companies, organizations and even individuals that have recognized the plight of these budding artistes and have come up with ways of supporting them in order to help them to achieve their dreams.

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